The winners in the toughest ratings fight have one thing in
common: Thomson Grass Valley™ multiformat and HD digital news
production systems.
They're installed at leading station
groups in the top five U.S. markets -- and at leading news
outlets worldwide. With a complete workflow that spans
acquisition, production and playout, it's clear that when
you're watching the news, you're watching Grass Valley
technology at work.
For more information about Thomson Grass Valley products,
please visit
thomsongrassvalley.com.
Free White Papers
Take a more in-depth look at this library of free technical white papers and case studies.
With a wide choice of compression schemes available, and even more on the horizon, we could be looking at a future that is not so much Variable Bit-Rate as Very Baskin-Robbins.
more
Director of Product Management and Marketing, Digital News Production, Grass Valley
The era of HD news is upon us, later than the earliest visionaries may have forecast, but also more suddenly than many expected. Nine years and two months after the Balanced Budget Act of 1997 defined the digital television landscape for the U.S., and four years and a month after the originally mandated date for auction of analog channels, HD news has in the past few months become a key marketing differentiator for local news offerings in large U.S. television markets.
more
Digital Television (DTV) permits broadcasters to deliver more channels of programming over their allotted digital spectrum, allowing local stations to send multiple simultaneous streams otherwise known as "multicasting". Because of network affiliations, broadcasters are limited in the amount of local broadcasting time available over their traditional channel. Therefore, digital multicasting allows broadcasters to expand local broadcast programming significantly.
more
ENG has now been a practical reality for 25 years or more. When first introduced it replaced film-based acquisition, which was a real limitation for news and fast-paced production, demanding a lengthy lab process before the content could be viewed. However, the demand for speed never ceases, and today we find even real-time ingest from videotapes into the post-production workflow a major bottleneck.
more
Copyright 2007. All rights reserved. NewBay Media, L.L.C.